What is the best architecture for B2B websites? Sea sponge or coral?
What is the best architecture for B2B websites? Sea sponge or coral?
Initially issued on LinkedIn december 14th 2021
How to find relevant keywords to generate performing B2B content?
How to find relevant keywords to generate performing B2B content?
Initially issued on LinkedIn january 25th 2022.
SEO What is a perfect link?
SEO What is a perfect link?
SEO is based on 3 pillars: technical SEO, content (user search intent based content) and backlinking.
Arrêtons de croire qu’un site est performant en SEO (ou pas) sur la base d’une simple recherche aléatoire.
Arrêtons de croire qu’un site est performant en SEO (ou pas) sur la base d’une simple recherche aléatoire.
Cette publication reprend les exemples d’une conférence effectuée en 2018.
Stop believing that a site performs well in SEO (or not) on the basis of a simple random search.
Stop believing that a site performs well in SEO (or not) on the basis of a simple random search.
Initially issued on LinkedIn August 26th 2024
Le Generative Engine Optimization est-il l'avenir du Search Engine Optimization?
Le Generative Engine Optimization est-il l'avenir du Search Engine Optimization?
Note : Pour ceux qui ne connaissent pas cette illustration, connue sous le nom de « Distracted Boyfriend meme», vous pouvez consulter son histoire sur Wikipedia, traduite en 9 langues.
Is Generative Engine Optimization the future of Search Engine Optimization?
Is Generative Engine Optimization the future of Search Engine Optimization?
Note: For those unfamiliar with this illustration, known as the 'Distracted Boyfriend', you can find its story on Wikipedia.